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About Dr Joshua
medical doctor | nutrition counsellor | bestselling author
I've spent years watching people tie themselves in knots trying to eat "perfectly"... I've been one of those people too. That's kind of the point.
My work sits at the intersection of science, psychology, and culture. I help people understand why their relationship with food feels so complicated - and why that's rarely their fault. Diet culture is loud, relentless, and remarkably good at making us feel like we're the problem. We're not.
I work with clients using a weight-neutral, health-first approach. No calorie counting. No weigh-ins. No food guilt dressed up as wellness. Just honest, evidence-based support built around trust and self-awareness - and a lot of unpicking the noise that made things complicated in the first place.
That's what my content does too: challenge the nutrition misinformation that clogs up your feed daily, because bad science with good branding does real harm.
If you're tired of rules that don't work and want something more sustainable, you're in the right place.
Food isn't medicine
With candour and compassion, he debunks damaging food myths and dismantles the most pervasive of them all: the myth that your weight defines your health."
Jameela Jamil, British actress and activist